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Campaigns Dashboard

Marketing campaigns dashboard with UTM tracking, video engagement strategies, WiFi captive portal, and affiliate marketing. Customizable per client.

Campaigns Dashboard

Objectives

Track UTMs and measure effectiveness of different marketing campaign strategies
Enable video engagement with redirection to rewards and conversions
Customize dashboards to build insights specific to each client's needs
Support affiliate marketing and WiFi captive portal strategies with ads

Challenges

Aggregate data from UTMs, videos, captive portals, and affiliates into a unified per-campaign view
Measure conversion of diverse strategies like WiFi access after ad, video with reward, and affiliate links
Each client has different insight needs — dashboards must be flexible and customizable

Implemented Solutions

Solutions implemented to ensure scalability, security and efficiency.

Centralized dashboard with UTM tracking and conversion metrics per campaign strategy
Video engagement module with reward redirection and WiFi captive portal with ads
Client-customizable dashboards with affiliate marketing support and tailored reports

Campaigns Dashboard — Marketing Campaigns Dashboard

Campaigns Dashboard is DWCorp's marketing campaign analytics platform, focused on UTM tracking, video engagement strategies, WiFi captive portal, and affiliate marketing.

Features

  • UTM Tracking: Detailed metrics per campaign, source, medium, and content
  • Video Engagement: Users watch YouTube videos and are redirected to rewards and conversions
  • WiFi Captive Portal: WiFi access granted after ad or video viewing
  • Affiliate Marketing: Affiliate link tracking with conversion metrics
  • Customizable Dashboards: Each client configures their panels to build insights specific to their needs
  • Tailored Reports: Report generation with metrics relevant to each strategy

Use Cases

  • Video + reward campaigns for engagement
  • WiFi access after ad viewing
  • Affiliate marketing programs
  • UTM tracking for multiple campaign strategies